Comments on: Connecting the creators, thinkers and doers http://blog.cogenz.com/2006/12/18/connecting-the-creators-thinkers-and-doers/ A blog about social bookmarking from the makers of Cogenz Wed, 7 Jan 2009 11:10:59 +0000 http://wordpress.org/?v=2.3.3 By: Vicodin. http://blog.cogenz.com/2006/12/18/connecting-the-creators-thinkers-and-doers/#comment-139597 Vicodin. Sun, 07 Dec 2008 22:45:19 +0000 http://blog.cogenz.com/2006/12/18/connecting-the-creators-thinkers-and-doers/#comment-139597 <strong>Vicodin with no membership fees....</strong> Vicodin. Snort a vicodin.... Vicodin with no membership fees….

Vicodin. Snort a vicodin….

]]> By: Tom Mandel http://blog.cogenz.com/2006/12/18/connecting-the-creators-thinkers-and-doers/#comment-6943 Tom Mandel Wed, 20 Dec 2006 13:27:34 +0000 http://blog.cogenz.com/2006/12/18/connecting-the-creators-thinkers-and-doers/#comment-6943 Hi Niall -- From your post, it looks like you may not have dipped into Malcolm Gladwell's wonderful book, The Tipping Point. If not, I recommend it as essential reading - all the more for someone involved in social software. I couldn't disagree more strongly with "enterprise bookmarking has probably found it difficult to demonstrate its value alongside blogs and wikis." We've had wikis since 1995, and only now are they beginning to proliferate. We've had blogs since 1999. In 2002, Evan and the other founders of Blogger were overworked and thinking about shutting down! Then the phenomenon was picked up -- at an astonishing scale! Still, that's 3 long years before people saw the value proposition. Social bookmarking has scaled up faster than either of these previous social software phenomena. At Connectbeam (http://www.connectbeam.com), as we work privately with Fortune 500 companies, we are finding that they have already made the business case on their own; they are - to our surprise, admittedly - ready to discuss enterprise-wide rollouts. Hi Niall — From your post, it looks like you may not have dipped into Malcolm Gladwell’s wonderful book, The Tipping Point. If not, I recommend it as essential reading - all the more for someone involved in social software.

I couldn’t disagree more strongly with “enterprise bookmarking has probably found it difficult to demonstrate its value alongside blogs and wikis.” We’ve had wikis since 1995, and only now are they beginning to proliferate. We’ve had blogs since 1999. In 2002, Evan and the other founders of Blogger were overworked and thinking about shutting down! Then the phenomenon was picked up — at an astonishing scale! Still, that’s 3 long years before people saw the value proposition.

Social bookmarking has scaled up faster than either of these previous social software phenomena. At Connectbeam (http://www.connectbeam.com), as we work privately with Fortune 500 companies, we are finding that they have already made the business case on their own; they are - to our surprise, admittedly - ready to discuss enterprise-wide rollouts.

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